<p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><span style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px; background-color: rgb(255, 255, 255);">商家可通过将卡券编码打印在卡片、通过短信发放等方式进行营销活动，让客户进入会员中心兑换卡券，从而沉淀自己的私域流量，针对客户进行会员中心内的一系列玩法。那么吉客云中兑换卡券商家端如何设置呢？</span></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">一、添加卡券物料</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">卡券物料即卡券在系统里的维护的货品档案，便于管理库存。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">1、实体卡：如大闸蟹卡等，有实体卡，客户购买实物。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">新建卡券物料货品，启用<span style=" padding: 0px; background-color: rgb(247, 218, 100);">卡券属性</span>。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">【货品】-【货品档案】-【新建货品】，管理标签勾选&ldquo;卡券（结算冲抵）</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786508333449856/1256453468022375937.png?Expires=4786580925&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=iOCDWtlLolCRrM4PqAItZkPRWL8%3D#1632980925222.png" style="padding: 0px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px;" class="fr-fic fr-dii"><br></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br style=" padding: 0px;"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">二、制卡</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">优惠卡券的类型有三种，根据实际场景选择对应类型设置</p><ul style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px;"><li style="padding: 0px; line-height: 2;">抵扣券：即可以直接冲减抵扣订单金额，常用场景为&ldquo;满减&rdquo;</li><li style="padding: 0px; line-height: 2;">折扣券：打折券，常用场景为&ldquo;满xx元打xx折&rdquo;</li><li style="padding: 0px; line-height: 2;">提货券：兑换券，可以直接兑换范围内的货品，如大闸蟹提货券，爱奇艺会员卡</li></ul><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">1、添加卡券并设置卡的属性：</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><span style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px; background-color: rgb(255, 255, 255);">【营销】-【优惠卡券】-【卡券设置】-【新增】</span></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><span style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px; background-color: rgb(255, 255, 255);"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786508333449856/1256470207119230464.png?Expires=4786582921&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=ZmwHgQrq719N4n2VjNGX4j6sDPI%3D#1632982920692.png" style="padding: 0px 1px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px;" class="fr-fic fr-dii"> </span></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><span style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px; background-color: rgb(255, 255, 255);">此处以抵扣券为例</span></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">设置卡的属性，比如卡券的类型，卡券的额度，有效期，可以兑换货品的范围，需不需要启用密码等。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1113734819290284544.png?Expires=4769567537&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=9GUr%2FXkQQymy4IpFhGChckPI8A4%3D#1615967535435.png" style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; background: none !important;" class="fr-fic fr-dii"><br style=" padding: 0px;"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/cms/533786508333449856/1256526684975793664.png?Expires=4786589653&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=JVT%2Bzs9a0FcU0tUNrAHlcJ3x56Y%3D#1632989653415.png" style="padding: 0px 1px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px;" class="fr-fic fr-dii"><br></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">将卡券设置审核通过，若是卡券已经在有效期内，则会立即生效。已生效的卡券设置就可以后续在卡券管理里批量生成具体的卡券了。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br style=" padding: 0px;"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">2、实体卡券发行：</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">一般情况下，商家先发行一批卡券，含具体的编码和密码（<span style=" padding: 0px; background-color: rgb(247, 218, 100);">卡券编码为唯一码</span>），然后会导出给厂商制作实体卡券，然后实体卡券再入库，后续进行售卖/发放。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><span style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px; background-color: rgb(255, 255, 255);">【营销】-【优惠卡券】-【卡券管理】-【生成卡券】</span></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786508333449856/1256456839127107073.png?Expires=4786581327&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=ioCFhCi%2FJWcH1MVvXCUFaFrlhqE%3D#1632981327049.png" style="padding: 0px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px;" class="fr-fic fr-dii"> </p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">生成待激活的卡券，至此，卡券发行流程完毕，这批待激活的卡券，后续就可以进行售卖了。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">三、售卡、发卡</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">门店出售卡券，收银结算后自动激活卡券，卡券激活后就可以使用了。</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1113744423004930560.png?Expires=4769568681&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=VTvAWdPW8cQmseNK3bhMv%2BcFvPk%3D#1615968680214.png" style="padding: 0px; background: none !important;" class="fr-fic fr-dii"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1113744868488086784.png?Expires=4769568735&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=kk%2BXuyRB9McjR9uZ9I3bEW0YzJ4%3D#1615968733359.png" style="padding: 0px; width: 1338px; background: none !important;" class="fr-fic fr-dii"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br style=" padding: 0px;"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">四、卡核销</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">顾客持卡进行消费（抵扣、兑换、打折），结算时享受优惠。卡券使用时可在门店使用，也可以在吉商城使用。下面用抵扣券举例：</p><ul style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px;"><li style="padding: 0px; line-height: 2;">使用前，需要收款120元</li></ul><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1113745974360539648.png?Expires=4769568866&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=ECBWnTwgedExOKgus5DsKr2p%2BnM%3D#1615968865219.png" style="padding: 0px; width: 1344px; background: none !important;" class="fr-fic fr-dii"></p><ul style=" padding: 0px; color: rgb(65, 65, 65); font-size: 18px;"><li style="padding: 0px; line-height: 2;">使用后，抵扣100元，仅需结算20元即可</li></ul><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br style=" padding: 0px;"><br style=" padding: 0px;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1113746802609750528.png?Expires=4769568965&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=XysgDjEhFiYIbEbfcfcd8T%2Bz1SE%3D#1615968963992.png" style="padding: 0px; width: 1342px; background: none !important;" class="fr-fic fr-dii"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1113747066406306304.png?Expires=4769568996&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=QvgnaK3oTPEDrezR6eo90qiHleg%3D#1615968995408.png" style="padding: 0px; background: none !important;" class="fr-fic fr-dii"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br style=" padding: 0px;"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><br style=" padding: 0px;"></p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">五、补充</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;">1、流程图：</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/955734711344563456.png?Expires=4750732457&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=oo3PDUfSFvv%2BXSTXk2Ct1ntXeig%3D#1597132454181.png" style="padding: 0px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px; width: 809px;" class="fr-fic fr-dii"> <img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/955728460591400064.png?Expires=4750731711&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=FOT7NGijGFS3WxTkVU9DypH39CA%3D#1597131708304.png" style="padding: 0px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px; width: 667px;" class="fr-fic fr-dii"> </p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" data-media-type="image" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1071617485504348800.png?Expires=4764546760&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=lG%2BEtKU5nNj4neBBxWtsxveQ9DY%3D#C:/Users/Dell/AppData/Local/YNote/data/qq916A91A11D7EAFF141984E2A1DC522A9/b5247fcf17ce438da7249404a9567fe6/clipboard.png" data-attr-org-src-id="C9340276B16A4486B647DAC24E87A517" id="paste-16109467570005" style="padding: 0px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px; width: 669px;" class="fr-fic fr-dii"> 兑换（发货）</p><p style="padding: 0px; color: rgb(65, 65, 65); font-size: 18px; line-height: 2;"><img alt="" src="http://jkyun.oss-cn-hangzhou.aliyuncs.com/longterm/53/system/wkdoc/533786231391945344/1074420896173916928.png?Expires=4764880952&OSSAccessKeyId=LTAIh08vjrfC7HV0&Signature=rgPJJah5XO%2FlV7L7XDkkO6xYxSc%3D#1611280950154.png" style="padding: 0px; background-color: rgb(255, 255, 255); color: rgb(65, 65, 65); font-size: 18px; width: 758px;" class="fr-fic fr-dii"></p><p><br></p><p><br></p>